AEO Best Practices Checklist

A practical AEO (Answer Engine Optimization) checklist to make any page answer-engine ready.

Updated: June 2026 Reading time: 5 minutes

The AEO checklist

  • Lead with a concise, self-contained answer.
  • Use question-style headings.
  • Add FAQPage / HowTo schema.
  • Format with lists and tables.
  • Keep one clear H1 and strong topical coverage.
  • Ensure valid structured data and enough depth.

Grade your page

Run the AEO Checker to grade a page against these and get fixes.

Frequently asked questions

What is the most important AEO factor?

A direct answer up top, backed by question headings and FAQ schema.

How do I measure AEO?

Use an AEO grader like the AEO Checker, and watch for snippet/PAA appearances over time.